The Internet Has Changed The Meaning Of Privacy - 1554 Words

The Internet has changed the meaning of privacy. After the September 11th attacks, the US government began to take measures in order to ensure that another attack of that magnitude would never happen again. Those measures included pervasive surveillance between phone calls, text messages, and Internet activity. This does not necessarily mean people have become safer since. The loss of liberty does not always equate to a gain in security. Privacy is a freedom that is integral to the American way of life. In Visible Man: Ethics in a World Without Secrets, Peter Singer discusses what society theoretically gains versus what is actually lost when people live in a state of mass surveillance. According to Singer, Jeremy Bentham s Panopticon, a round building with an observation tower in the center that has a view of everything, exists in society in a different form: through technology. The anonymity of this technology is especially disconcerting because people are not as accountable of thei r actions when they cannot be held accountable for them. This applies to those with the power to watch over others because of the arbitrary use of power a superior could use. In Tom Vanderbilt s Shut Up, I Can t Hear You: Anonymity, Aggression, and the Problems of Communicating While Driving, people s driving habits represent the false sense of security they feel when they are inside their cars. People are anonymous in their cars, so they do not act according to social norms. AccordingShow MoreRelatedPros And Disadvantages Of The Internet1250 Words   |  5 PagesThe Internet is a beneficial tool that an immeasurable amount of people use. Some see it as source of entertainment. Others might see it as a way to get quick information or a good place to share ideas and opinions. As amazing as the internet is, could it really have a downfall or disadvantage? With always improving technology like the internet around, people find it hard to just sit down and look through a book or even f lip through a magazine. The internet has so much to offer. To some it may seemRead MoreFacebook Has Changed The Face Of Social Media1640 Words   |  7 PagesFacebook has changed the face of social media altogether. Facebook was originally designed for the average student to stay connected to other college students within the area. After years of growth, the social media platform has completely transformed into a space parents and even grandparents can navigate with ease. Because there are so many people within the site, there is room for problems to arise within everyday use. Facebook has made it so that users can change and maintain their privacy settingsRead MoreIn Today’S World The Internet Is One Of The Most Important1200 Words   |  5 PagesIn today’s world the Internet is one of the most important media, it serves nearly 3,630,000,000 users worldwide (46.1% of the population) and the rate of growth is 380.3% over the last 9 years. The role of the World Wide W eb is observable not only in statistics, but also more visibly in everyday life: in social interactions, business, science and education, entertainment, communication, and even language. For many it is a place where they can interact with others or browse content anonymously. ManyRead MorePrivacy Issues in Social Media Essay1278 Words   |  6 Pages Privacy Issues in Social Media Social Media is a current way in which people are using to interact with one another daily. Since the launch of various Social Networking Sites (SNS) its been a huge attraction in a new way to share information with others and correspond with interests of your choice in many different forms. Although social media sites allow users to share information with friends and other sites on the internet, many people are unaware of how their privacy is getting out. Now thatRead MoreEthics: Cyber Privacy and The Emergence of New Technology1166 Words   |  5 PagesThe recent revolutions of the world have changed how individuals live their lives. With the creation of new and advanced technology every era, individuals begin to trust new ways of communicating and storing our personal life. This has caused the Internet and cellular networks to be the newest information banks that all societies trust to keep their personal information safe. With these sources being accessed by people around the world, spy agencies are now looking at these information banks as sourcesRead MoreHow Technology Has Changed Our Lives1593 Words   |  7 Pages It used to be that humans would win wars with wood, swords, and brute strength. It used to be that humans would hunt for their food. It used to be that only the rich and noble could read and write. Times have changed, the world has changed, humans have changed. Humans have come a long way since the days of sticks and stone. Today, many people utilize technology as a way to live their life. Almost everyone carries around a smartphone and they rely on it. It is believed that smartphones give moreRead MorePrivacy Levels on Social Networking Sites - To What Extent Are They 1743 Words   |  7 PagesPrivacy Levels on Social Networking Sites - To What Extent Are They Compromised? Introduction A social networking site can be defined as a website where people can network, and communicate with another. These websites are designed solely for the purpose of communities being made, whether you want to re-connect with an old high school friend, or whether you just want to make some friends online in general. Social networking sites have revolutionised communication, and are now one of theRead MoreThe Paradox Of Digital Media1496 Words   |  6 Pagesspace, a Cyberflaneur of sorts. The paradox of digital media has brought around a new type of critical observer or one where the old idea of a flaneur needs to be changed. From the late nineteenth century the figure of the flaneur was a partly real partly literary persona documented by Charles Baudelaire and Walter Benjamin. He was largely seen as a male figure at the time in the late nineteenth century originating in Paris. The flaneur has no specific relationship with any individual, yet he establishesRead MoreHow Technology Affects The Security Risk Equation Within Many Enterprises1461 Words   |  6 PagesThere is a revolution underway that has the potential to be staggeringly transformational and, at the same time, highly disruptive; it is currently called the Internet of Things (IoT) trend. IoT (also referred to as â€Å"Internet of Everything†) devices have embedded network, computing and other information processing capabilities, which allow these devices to be interconnected. The number and types of devices that are being manufactured with these built-in IoT features are increasing rapidly. It isRead MoreThe quot;Patriot Actquot; Essay 928 Words   |  4 PagesIn addition, some felt that their privacy was being invaded and soon coming to an end. On the other-hand some consider this Act reasonable due to the safety it would bring the citizens because many lives are threatened here in America. The Patriot Act expands the powers of the Executive Branch, such as search, surveillance, and INS powers as well criminal laws. There has been many victims of this Patriot Act already. The Department of Justice (DOJ) has admitted to detaining more than 1

Sources of Okonawos Fear in Things Fall Apart by Chinua...

Achebe’s story is about a strong man, Okonkwo, whose life is dominated by fear and anger. The anxiety of Okonkwo fear of failure, losing his traditions, and family name. The unknown in this story is the oncoming of the English into Africa. A new religion is brought to the villages, and new ways of being something else arise. The African village Okonkwo knew and grew up in slowly begins to dissipate. Okonkwo is not only afraid for himself but for his people, family, and ancestors. He doesn’t want anything to change and he wants to be the man everyone honors and loves. Okonkwo believed that tradition always stays and is very important to keep and learn. He tried to embellish that on to his children and pushed and pushed them to be taught how he was and do what the ancestors did. That pushing and not being loving pushed one if his children to the end and his son left him and the family. Now Okonkwo is afraid that everything he’s worked for will be no more. â€Å"Suppose when he died all his male children decide to follow Nwoyes steps and abandon their ancestors.† (Achebe 153) In chapter 17 Okonkwo shows fear of his sons leaving everything that he has worked for to teach his children and what was taught to him and in the end he fails and he loses his oldest son who becomes a Christian. Okonkwo also had intense pride for his tribe and way of life. He believed it was the right way of life and not to be questioned. â€Å"Okonkwo slept very little that. The bitterness in his heart was now

History Of International Paper Company - 1112 Words

1. History of International Paper Company International Paper Company was incorporated January 31, 1898, upon the merger of 18 pulp and paper mills in the northeastern United States. Its founders and first two presidents were William Augustus Russell and Hugh J Chisholm. The newly formed company supplied 60 percent of all newsprint in the country. Through many changes it has become one of the largest producers of paper and paper products and had facilities in twenty-four countries. The company now manufactures plastic lids and paper cups for fast-food giants like McDonald s, Wendy s and Subway. They also produce printer and copier paper, envelopes, corrugated packaging and shipping containers, consumer packaging for cosmetics and home entertainment. International Paper has made advantageous changes to stay competitive and profitable in the industry and to reduce their carbon footprint on the environment as times and conditions have changed. 2. The Growing Momentum to Introduce Sustainability to the Modern Corporation. Global leaders are making a turn toward sustainability and thus lessening their carbon footprint on the environment. One such company which has joined in the global change toward sustainability is International Paper Company. Paper companies have long been criticized for the harm done to the environment. Environmentalists have criticized paper companies for years because of the pollution from their manufacturingShow MoreRelatedInternational Paper1255 Words   |  6 PagesAssignment Two: Final Paper Heather Smith Jour 3400 April 28, 2010 The largest paper company in the world sits right here in Memphis, Tennessee, International Paper Company. They manufacture in North America, Europe, Latin America, Asia and North Africa. International Paper was established in 1898 and has grown to house 113,000 employees. The company achieves their success from the goals they stand for: â€Å"Good corporate governanceRead MoreCorporate Sustainability And The Social, Environmental And Financial Performance Of International Paper Company1373 Words   |  6 Pagesfinancial performance of International Paper Company. â€Å"Today we see a growing momentum to reduce carbon footprints and co-create new social and economic structures.† (http://www.interfaceglobal.com/ Company/Leadership-Team/Ray-Watch. aspx) Sustainability consists of environmental and social performance as well as financial performance. Companies which can incorporate these strong values and cultures are becoming more the norm than not. Many studies now show that most companies have adapted some formRead MoreGeneral Definitions. Before Going Into The Background Of1504 Words   |  7 Pagesthe Walt Disney Company and its theme parks, it is necessary to define some terms that are used throughout the paper. These terms are defined as the researcher understands them as a former cast member of the Walt Disney Company. The first term that needs to be defined is â€Å"guest†. Instead of calling people who visit their theme parks customers, the Walt Disney Company refers to visitors of their theme parks as guests. This is to keep up with the show and the storytelling of the company since Disney isRead MoreParis Protocol960 Words   |  4 PagesThe Decision to Leave the Paris Agreement Will Hurt the US and the World D’Angelo, Elias. Global Climate Change: International Perspectives and Responses. Nova Science Publishers, Inc. 2009. Elias D’Angelo’s book Global Climate Change: International Perspectives and Responses examines the global response to climate change. It provides a history of climate change, discusses perspectives of various nations and policies that have been implemented in order to reduce greenhouse gases, and the resultsRead MoreSouthwest Airlines Company Case Analysis739 Words   |  3 PagesSouthwest Airlines Company Team B Kyle Forbes Cheryl Kessler Adam Paquette Nina Scarpino Louie E. Watson BADM364-Global Issues Mount Washington College July 29, 2014 Abstract Cheryl Kessler Research topic: Southwest Airlines Company is looking to establish a global presence in either Vietnam or Spain. This research paper is to help analyze both countries and to determine which of the two countries Southwest Airlines Company should enter. The second purpose of this research paper is to determineRead MoreInternational Accounting Standards1317 Words   |  6 PagesInternational Accounting Standards What is the International Accounting Standards Board? This paper will give a brief overview on the history of the International Accounting Standards, starting with the role of the IASC Foundation, the structure of the IASB and the number of accounting standards currently published. Next, it will explain the steps in creating an international accounting standard in accordance with due process and it will show the mailing address and phone number. Lastly, there willRead MoreThe Impact Of Gaap And Ifrs On Accounting Programs923 Words   |  4 PagesLiterature Review had four categories; â€Å"a brief history of IFRS, a summary of reports from countries that have adopted IFRS, a summary of two surveys performed with accounting educators in the U.S. regarding curriculum impact, and a discussion on curriculum and human capital impact.† (Bandypadhyay, J. McGee, P.F., 2012) There were forty-two different sources cited in this review. The Literature Review discussed the history of I FRS beginning with the International Accounting Standard Committee (IASC) inRead MoreAccounting Standards Boards Paper 41437 Words   |  6 PagesAccounting Standards Boards Paper University of Phoenix ACC 541—Accounting theory and Research Professor: Cecil B. Lucy Lien Bach October 26, 2010 Introduction Accounting was created thousand years ago. Many companies use accounting system to record, maintain and report, and analyze business financial transactions. Because managers and investors make their business decisions based on Financial Statement, information obtained from Financial Statement must be concise and reliable. BudgetsRead MoreWalt Disney Company And Its International Theme Parks1112 Words   |  5 Pages Before discussing the cultural missteps taken by the Walt Disney Company (TWDC) at their international theme parks, a quick overview of the company and its international theme parks will be given. The Walt Disney Company is an entertainment conglomerate with business divisions in movies, television, radio, theater, publishing, and theme parks. Since the focus of this paper is international theme parks, only a brief history of the American theme parks will be discussed. Walt Disney thought of theRead MoreKohls Corporation1123 Words   |  5 PagesCardinal Stritch University Managerial Finance ADM 406 January 27, 2016 Introduction The New York Times states, â€Å"Kohl’s Corporation is a specialty department store. As of January 31, 2015, the company operated 1,162 department stores in 49 states and e- commerce website (www. Kohl’s.com). The company sells private label, and national brand apparel, foot wear, accessories, and beauty and home products. Kohl’s Corporation is one of the largest discount department store chains in the United States

Hoop Dreams and Rasin in the Sun - Comparison Contrast Paper

The movie Hoop Dreams shows you the difficulties and obstacles that come in the way of dreams. Although its said that if you believe in a dream long enough it will come true, but in Hoop Dreams and A Raisin in the Sun you are shown the harsh realities of the falseness of that statement. And that the reality of a dream not coming true hits you like a brick wall. br brMany obstacles get in the way of the road to dreams in both stories. In both stories, all families suffer from having little knowledge, and it doesnt help that theyre all black. Also being poor and living in the ghetto makes things that much harder. Pregnancies also put big bumps in the road to success, in both instances it makes the families come together and try their†¦show more content†¦Walter needed his money, and William and Arthur needed more talent to be good enough to make it the NBA. All three of them had the same attitude towards the dreams, No matter what this dream is going to come true. The Worst part of it is that all of them let the dreams take over their lives. The harshest reality of all is that neither of their dreams come true. And each one of them had the chance to have their dreams come true, Walter had his money stolen, and neither William or Arthur had enough talent to make it to the NBA. The last deciding factor in making difference in dreams, Will iam had a mature dream, in that of owning a liquor store, and its a normal everyday dream. But, Williams and Arthurs dreams were immature and not very thoughtful. They both wanted to be in the NBA, and that was all they were going to do, they didnt even care if they had their education to fall back on, they both were so certain that they were going to make it in basketball that all they had to do was play. Luckily William realized that he needed something to fall back on in case of not being good enough to make it, so when he finally realized he wasnt going to make it to the NBA, he had an education. Arthur on the other hand, all his life was, was basketball, he ate, drank, and slept basketball, didnt care much about school. br brThe difference in these two stories clearly shows that Hoop Dreams clearly showed the harsh reality of dreams, and the

Land for Human Needs or Endangered Animals Free Essays

Some people may own the idea that since animal is inferior to human beings, human has the rights to deprive lands which the animals living in. I can not confute that human needs lands eagerly, however, we still have the responsibility to call back the endangered animals. Species evolved slowly with thousands of hundreds of centuries of development. We will write a custom essay sample on Land for Human Needs or Endangered Animals or any similar topic only for you Order Now Certain species has certain type of living. As a result, hardly can it be alive when we suddenly changed its living pace. Certainly we know it, whereas, we are still changing their living place by cutting down trees, polluting the water, and using land which originally belongs to theirs to build metropolitans for us to stay. Now that human can be aware of the danger the animals are facing, we should protect the habitats of endangered animals. Another important reason to protect endangered animals is that they keep the ecological balance of the very area which might be harmed by their extinction. For instance, if people destroy the forests the birds are living in and use it for growing crops, the number of pests will increase sharply, resulting from the decrease of birds. The result is, not only did birds lose their homes, human have also be harmed. Thus, to prevent this kind of tragedy happen, why not try to cut down the demand of land? Maybe you just did a tiny thing, but you made a big progress. Moreover, I think it is cruel to show the specimen of a panda to our descendants, or point to a sample in a museum and tell them this is the Siberian tiger. We are able to see the real one while they cannot, and the cause of this inequality is owing to the destruction of land. What a shame! Therefore, I cannot agree with the idea that human needs for farmland, housing, and industry are more important than saving land for endangered animals. How to cite Land for Human Needs or Endangered Animals, Essay examples

Magic Innovative Future Marketing Trends â€Myassignmenthelp.Com

Question: Discuss About The Magic Innovative Future Marketing Trends? Answer: Introduction The research is developed with an aim to answer the key question regarding Is the emotional behaviour of the consumer affected by scent marketing strategy of branded products through a social networking site XYZ? This research focuses upon how various products like grocery products, luxurious perfumes, home accessories, bakery products stores encourages and creates an impulse on the consumers to increase its sales for the above stated products. Scent marketing is a concept in which the adequate atmosphere filled a unique smell triggering the senses like listening good music will create an impulse in the consumer to experience a music store (Henshaw, 2013). A distinct smell of caffeine in the Starbucks combined with fresh smell of baked food and soft music will attract the customers to taste different flavours of coffee. A cosmetic shop in the retail chain store with a flavoured and fruity smell of various crmes, body lotions and makeup wears may catch the consumers senses affecting t he brain in such a way that it deeply impacts the thoughts processed both emotionally and through intelligence. It creates a delightful memory which creates an urge and the consumer wants to indulge into experiencing that product to get satisfaction. In this research, suggestions have been given on ethical ways the positive and negative comments should be posted by the XYZ networking site for various brands of products available. If the comments on XYZ site are posted and promoted in such a manner that it persuades the user to feel exactly how it is to experience the product, then the response of the user will be positive. This can be supported with an example like if XYZ posts a strong comment for promoting a cosmetic brand of the retail store which forces the consumers emotions to feel the real experience just by reading that punch line, then the consumer would comment and react positively (Miles, 2013). However, if the advertised punch line is triggering negative emotions for e.g. The only drama is about spending money on the face then it can hurt the users economics negatively. This research strongly covers ethical grounds the XYZ should comply with in order to influence the user or consumers while promoting a particular prod uct of a specific brand. Usually instances are such that communication through videos, photos, tag lines, comments and stickers showing emotions is done to promote any specific brand. For e.g. Lakme fashion week event invites Pretty moms for its fashion contest in ABC city. In this Pretty moms is creating a push on the ladies mind to be appealing and participate. Description of a particular brand to promote it should be in a way that it alters the emotions and memories severely rooted in a positive way. It gives them an everlasting virtual experience and helps them make a perception about the quality of the product. Literature Review This research is a collective summary of the existing theories and published interpretation of a particular topic. The aim is to find ways for XYZ social networking to influence the users emotionally with the help of scent marketing. This would further identify the ways in which users update their news feed pages and get emotionally involved with a particular brand. This involvement could be both in negative and positive ways (Alderson, 2017). Secondary research is synthesising and interpreting the existing researches already been carried out so that better comparison between various understandings given by writers can be done and results can be revealed. The XYZ networking needs to be responsible towards the perceived reactions of the individuals of any activity or comment posted by them for promotion. According to Berkhout (2015), the various combinations of smells when described in the form of images like baby powder images showing that it has a soothing distinct smell with depicting it with flower images will influence the mother users to create an impression about how it is to use baby products. The site XYZ, in order to create an impulse on the users should use pictures which compliment the products and give a real experience in forming a perception to the user about the product. In this way, it will alter the emotions in the right direction both for the user and company by increasing its sales and brand image. On the other side, XYZ networking would also gain a competitive edge over other networking sites and it will gain popularity by not being criticized for any disrespectful tampering of users emotions. In addition the users will comment and give positive reviews (Berkhout, 2015). In support of this, Alderson (2017), states that scent technology is used as a tactic for marketing companys product. The consumer is persuaded and induced with an impulse visually too just similar to smelling a particular aroma. For e.g. a graphic of Cadbury melted chocolate accompanied with a perfume product would give the user a sensation in which it can imagine the real experience just by seeing the graphic. XYZ as a networking site may alter the users emotions by commenting upon the companys graphic using words which arouse the seductive emotions of the users. This will give the users an idea about the aroma just by reading the description of the comments used for promoting a product. In relation to this, there are other readers also getting influenced who are friends of the users. This engages many readers unfamiliar with the product to get acquainted with the help of reading just the replies of the users. This too can be explained with the help of an example of promoting a new car by XYZ networking through an image and description which defines that the car is new. The image could be of a car perfume from Scent Air with a description Fresh odour eliminator which helps the user and reader friends to form a picture of the smell in its mind and further visualise that the car is brand new. The impact of this would be users getting positively influenced which will further strengthen XYZ network and Cars sales (Alderson, 2017). Research Question and Objectives This research program aims and intends to identify the ways XYZ networking company can practice to create an impact on the behavioural sensibilities in a psychological manner. This impact is created to influence the users emotions keeping in mind the ethical standards to avoid any negative consequences in terms of integrity, privacy and confidentiality (Tourtoulou, and Badoc, 2013). The question which will be answered with the help of this research programme will be Is the emotional behaviour of the consumer affected by scent marketing strategy of branded products through a social networking site XYZ? This relates to the objectives outlined for finding the purpose of the research program. The objectives of a research identify answers to the main problem of the report. When these are achieved, it is definite to get an answer to get the main outcome. These objectives are To acquaint and familiarize the moral concerns of the scent marketing business through XYZ networking. To reveal the emotional influence created on the consumers in order to persuade them to give positive or negative reactions in terms of likes, negative comments, sharing negative feelings of happiness and anger to give a negative feedback (Pelosi, 2016). To find the reactions of consumers after they are being influenced psychologically and when they are aware that their emotions have been tampered. Research Methodology and Methods Research methodology focuses on identifying techniques to address the research problem. Various methods are applied to explore the current questions and issues which are needed to answered to reach to the solution of the main problem of the research programme (Bradford and Cullen, 2013). Research design In this section the method used is applied research in which already practiced and tested theories and knowledge is used to support a particular purpose. There are various other designs of research like exploratory, explanatory and descriptive research. The design used in this report is applied research (Ritzer, and Dean, 2014). Research Approach The approach of the research carried out in this report would be qualitative approach which signifies the different unique perceptions and reasons for these perceptions. This approach is used because our research question deals with emotional problems and alteration of feelings which are completely based on perceptions. It is not possible to estimate the extent to which emotions are hurt or delighted. The research would be supported by various ideas and literatures which best address the issues of concern in the report (Bryman and Bell, 2015). Since the research is secondary, it will not include interpretation of the findings in a new form carried out for the first time. It will be based on the proven findings and literatures already been carried out so that they serve as a good evidence of our research program. Ethical consideration In order to overcome any sort of unacceptable activities, which might take place by the networking site and identify the answers to the three research objectives so that our main aim and main research question is answered the following suggestions are made. There is no use of sampling methods and techniques as this proposal is entirely based upon the Secondary research. Taking help of methods like surveys, interviews and observations etc. are a part of retrieving the first hand information through primary research. However, the research objectives are addressed taking help of theories, beliefs and literature already published by renowned authors. The issues which will be taken care of in order to answer the main research question and research objectives are as follows: The privacy of the participants should be maintained to ensure ethical conduct of the XYZ networking company. Role confidentiality plays, taking into consideration the participants who are getting affected by scent marketing. Importance of honesty while revealing any kind of comment or information on a particular product (Rajagopal and Castano, 2015). Implications deception could have on the emotions of the participants. Importance of Non-discrimination when promoting a service through XYZ networking and the impact of psychological influence it creates if discrimination happens. In support of the first point Stieler (2017), states that it is very common that the users complete information is accessed by the networking company to get onto a new page for processing an app. There are fun game apps through which results are retrieved with the help of brand image for e.g. how much pretty Lakme girl are you? Now, since XYZ site has commented upon an individuals looks through a well renowned established brand then it will access complete sensitive information like age, gender, sex, name, and profile picture. This information is used by the XYZ to create an influence emotionally on the participant by commenting on looks in the result. Therefore, it is the responsibility of the XYZ site to keep the sensitive details of the user protected. There may be instances when user might get a wrong image about XYZ misusing the personal details to get results of the applications (Stieler, 2017). Similarly Ryan (2015), supports that confidentiality concerns has a vital role in the impact it creates on the users. There are certain games which are too revealing. They need to be played in such a manner that the user might get hurt internally. There are comments which say forgotten the date when your friend was born? Mark the date on birthday calendar. Now, this statement may hurt the user whose birthday it is in a way when his friends do not wish him due to any reason. He may feel offended by the word forgotten. Therefore, it is important for XYZ Company to carefully design its reminders which have a positive impact on the users. Also, it maintains the confidentiality and emotions of the users using the networking site (Ryan, 2015). In addition Reamer (2013), states that honesty is essential to gain the users trust. It also includes deception, which means any act displaying wrong information to the user may mislead the participant. XYZ networking will play a significant role as an influencer to create more followers or less number of followers for any event. This means that audience usually creates an impression quickly to what the site is posting and hence it is important that any action posted is fully accurate and the opinion on any event is completely honest. As it is this action which creates a push in consumers mind to give a reaction and make changes in updating its page on the social networking site. For e.g. if an emotion sticker depicting an emotion of luxurious or exclusive is posted by XYZ for any Jewellery item from a recognised brand, then it will create an image of artistic and authentic experience. The user will trust that brand and follow the page of that particular brand. Therefore, before comm unicating any message XYZ should ensure that the particular emotion is honest and does not intend to mislead the user (Reamer, 2013). Adding to the final point, Ryan (2015), supports that Bias and antidiscrimination is very essential conduct for XYZ in order to avoid any conflict on the social media. If there is any wrong tweet posted, which is partial with respect to a particular religious or political thought then the result will bring conflict amongst various users. Supporting a particular law endorsed by the government or sending any opinion against it may cause controversies among the followers. XYZ needs to be extra cautious and verify the message before sending it out in the public (Ryan, 2015). Action plan S. no. Tasks accomplished Time spent Explanations A Determining the subject on which research is to be carried 1 week In this step, the idea was generated for the topic to be researched. B Searching the source of information gathering the information 2 weeks Next, various published articles, literatures, readings from books and excerpts were searched. C Comparing the information finding recommendations 1 week In the end, analysis was done by properly comparing the authors in support and against the research topic. Also, conclusion was derived from recommending the ways XYZ site should work. Gantt chart This is the representation of the plan of action in a graphical manner S no. Tasks Accomplished Time Spent No. of weeks 1 2 3 4 1 Determining the subject on which research is to be carried 1 week 2 Searching the source of information gathering the information 2 weeks 3 Comparing the information, finding recommendations 1 week Sampling Methodology and discussion of the data Out of the vast availability of literatures and readings already published by recognized authors, this research focuses upon the youth users who usually are internet savvy. The selection of the sources has been done through random sampling. In this sampling method, out of many articles and books published, a sample is selected in random way being unbiased for a particular opinion given by the author. The targeted youth participants using networking sites have been inspired to a huge extent. They easily get into the trap of the tactics even if they are not given an opportunity to recognize the intent of the site. The intent could be both to create a push on the users mind negatively and positively. It has been interpreted from the available data that social media is practicing this technique to management and bring in innovation in their way of working (Cross, 2013). However, this has impacted in creating nostalgic memories on the youth users and their emotions are being tampered. Als o, social media is trying new techniques so that they can observe the extent to which they can pursue their attempts to create an impulse on the users mind (Georges, Tourtoulou, and Badoc, 2013). Validity and Reliability The particular research programme is appropriate and valid in all respects and the teachings supported by the literature are taken from already published articles and books written by well-educated academicians (Pfeffermann, Minshall, and Mortara, 2014). This information is supported by authentic sources and is entirely based upon secondary method of research. The findings from the teachings are free of plagiarism and are reliable. Different ideas from published and checked sources are incorporated with the research objectives in order to address the research question. There are questions which are answered enhancing XYZ sites ethical conduct in practicing its techniques on the users to influence their emotions positively and avoiding any negative impact. The answers and research is based upon the teachings of the authors and ideas genuinely related to the particular topic of research (Song, 2016). Limitations There are certain shortcomings XYZ networking site must take into consideration in order to ensure the security and sensitivity of the participants which are: there is no control over the timing of the updates. In case any update is made publically to spread awareness for a particular new technique XYZ has started then it might get out dated within seconds. There is less control in providing the correct timing to the update so that it is well spread. Therefore, whatever posted must be easy, simple and effective so that it is easily understandable and quick to practice (Petersen, Person, and Nash, 2014). Ethical practices must be the highest priority to gain trust of the users on XYZ site even if it is influencing and creating an emotional push on consumers mind about a service, idea or a product. The privacy and confidentiality must be up to the mark. Any statement made must take into account the negative consequences it can create on the users emotions. Lines or automated reminders for events, anniversaries and special occasions must not create an impression of insecurity, discrimination and bias amongst the users (Babin, and Harris, 2015). Recommendations Through this research proposal XYZ will get a detailed knowledge about various ways to indulge into activities which are for the user betterment in the perception of participants. Once the aim to convince the user is achieved then sustaining in the market becomes easy. There are a few suggestions which will give XYZ an opportunity to recognize the needs of the user to influence them which are: the behaviour of a participant should not be offensively affected. For this the user must be given a chance to get familiarized about the attempt XYZ is going to make in the near future (Lindstrom, 2005). In addition, the users must not feel that they are introduced with methods which are manipulating for e.g. if there are applications designed by XYZ company which allow the users to get into the trap of a financial risk promising lucrative prizes then results may always not be in users favour. This will make them feel deceived and manipulated. If the site needs to gain a competitive edge, then the tactics used by XYZ to influence them emotionally should be in correct direction not causing a feeling of dissatisfaction. References Alderson, M. 2017. 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